onwards!
Think your way to the top
NEW NEWS: The THINKING ACADEMY a personal development program based off the book is now available. Go to thinkingacademy.co for more details and learn how to book your spot.
In an era when we’ve become addicted to distraction, our abilities to think critically and plan have suffered. While the idea of training our bodies for health and optimal performance is as fashionable as ever, the idea of training our minds has become an afterthought.
Think Your Way to the Top reveals a revolutionary mental training program—a Thought Journey—that offers fifty-two weeks of exercises that challenge you to think about how you show up for life and help you develop a road map to becoming your best self.
Packed with actionable insights and anchored in decades of experience with top-tier global brands like Safeway, 7-Eleven, Maytag, and Centerplate, Think Your Way to the Top is the ultimate handbook for thinking your way to the top of your game.
HUSBAND
FATHER
9x CEO
20X BOARD MEMBER
ADVISOR
INVESTOR
Speaker
HUSBAND FATHER 9x CEO 20X BOARD MEMBER ADVISOR INVESTOR Speaker
About Des
Des Hague is the dual CEO of Potandon Produce, nation's largest distributor of fresh potatoes and onions CEO of Rä Foods, leading the global shift in living nutrition. A highly-sought-after CEO, author, and founder of The Thinking Academy, Hague has generated billions in shareholder returns. He currently scales functional food technologies and mentors executive leaders through Hague Enterprises.
His executive career is defined by a consistent ability to generate massive shareholder value across diverse industries.
Hague’s methodology is rooted in "results over rhetoric." Over a thirty-year career, he has held the Chief Executive Officer title nine times, where he led the organization to unprecedented profitability. His strategic oversight has resulted in over $500 million in returns for private equity investors and billions in value for public shareholders. His corporate pedigree includes senior executive roles with global entities such as 7-Eleven, Safeway, IHOP, PepsiCo, and Whitbread PLC, creating a verifiable track record of stabilizing and scaling complex organizations.
Des Hague translates thirty years of operational excellence into actionable leadership development through The Thinking Academy.
Beyond operational leadership, Hague is the Founder of The Thinking Academy and Co-Founder/CEO of Hague Enterprises. Through these ventures, he codifies his "premium athlete" approach to business—treating corporate leadership with the same preparation and intensity as professional sports. He is the author of Think Your Way to the Top, a foundational text for his leadership curriculum that utilizes a "Force Multiplier" model, connecting emerging leaders with a network of "Thought Sherpas" (experienced executives).
He actively shapes the future of commerce through strategic board governance and venture investment.
Hague maintains an active portfolio of governance roles, leveraging his experience to guide startups and established firms through critical growth phases. Over his career he has sat on over twenty boards. His investment philosophy focuses on disruptive innovation where decisive leadership can unlock latent value.
A commitment to philanthropy and community impact underpins his definition of success.
Believing that leadership is a privilege rather than a decree, Hague has utilized his platform to raise over $100 million for various non-profit organizations and charitable causes. He holds an MBA from the American College in London. Des Hague resides in Colorado with his wife, Carol; they have two sons, Patrick andDesmond Jr., and three grandchildren.